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The House of Abhinandan Lodha (HoABL) partners with Zepto to offer land buying via smartphone.
HoABL and Zepto said in a release that users will be redirected to a dedicated page for HoABL’s offerings, as part of the partnership, if thet type “land” into the search bar of the app.
The House of Abhinandan Lodha (HoABL) has teamed up with Zepto to bring land buying to your smartphone—within minutes. Starting this Janmashtami, users can simply type “land” in the Zepto app to explore HoABL’s projects, pay a token amount, and even connect with a sales rep to take things forward.
HoABL, which has projects in Goa, Alibaug, Ayodhya, Dapoli, and Vrindavan, is expanding into new hotspots like Amritsar and Shimla. Its newly launched Vrindavan Global project is also available through the tie-up.
“This collaboration widens our reach and makes land investment faster, simpler and fully digital,” said Saurabh Jain, CMO, HoABL.
For Zepto, this is about pushing boundaries beyond groceries and essentials. “HoABL already lets customers buy plots online. By bringing it to Zepto, we’re taking that journey to millions of households,” said Chandan Mendiratta, chief brand and culture officer, Zepto.
HoABL and Zepto said in a release that users will be redirected to a dedicated page for HoABL’s offerings, as part of the partnership, if thet type “land” into the search bar of the app. With some clicks, users will be able to access the inventory available for sale, initiate an inquiry, and also connect to a representative of HoABL to take sales forward. Buyers can pay a refundable token amount, with subsequent payments staggered.
“The House of Abhinandan Lodha and Zepto are partnering to make access to land simple and digital. HoABL’s app lets customers explore, select and buy plots online; bringing it onto Zepto’s tech-strong platform takes that journey to where millions already shop,” said Chandan Mendiratta, chief brand and culture officer, Zepto.
A team of writers and reporters decodes vast terms of personal finance and making money matters simpler for you. From latest initial public offerings (IPOs) in the market to best investment options, we cover al…Read More
A team of writers and reporters decodes vast terms of personal finance and making money matters simpler for you. From latest initial public offerings (IPOs) in the market to best investment options, we cover al… Read More
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