What if the clothes Britain bins every year ended up as the fabric of its next fashion drop? A group of big UK names is putting its weight behind that idea and wants to prove it can make money too.
The scale of the problem is hard to ignore. The UK generated around *.* million tonnes of post-consumer textiles in ****, according to WRAP**;s Textiles Market Situation Report. Nearly half of that is estimated to be non-reusable, which means it is too worn out to be resold or donated again.
Enter The Circuit. Marks & Spencer (M&S), New Look, Sainsbury**;s Tu Clothing and Oxfam have joined forces with Circle-*, the development company behind the initiative, to build a UK supply chain that collects, sorts and preps end-of-use clothing as feedstock for fibre-to-fibre recyclers.
