The partnership draws on G-III’s deep market expertise and established North American retail relationships to accelerate French Connection’s growth, strengthening its position as a contemporary fashion brand and advancing FCG’s global expansion strategy across key international markets.
French Connection Group has signed a long-term partnership with G-III Apparel Group to develop and distribute men’s and women’s apparel and select accessories across North America from February 1, 2026.
The deal supports French Connection’s growth strategy under MIP Holdings, leveraging G-III’s design, sourcing and retail expertise to accelerate brand expansion in the region.
“Since takeover in November 2021, we have focused on revitalizing French Connection and positioning it for long-term success,” said Apinder Singh Ghura, Chair of French Connection Group. “We are delighted to partner with G-III to advance this strategy and are confident in their ability to unlock meaningful opportunity for French Connection in North America. This agreement builds on our global momentum and reflects our commitment to expanding the brand’s reach and relevance.”
“Expanding our portfolio of strategic licenses remains central to our growth strategy,” said Morris Goldfarb, G-III’s Chairman and Chief Executive Officer. “This partnership leverages our scaled infrastructure and proven strengths in design, sourcing, and distribution to extend the brand’s legacy and deepen its connection to today’s consumer.”
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Fibre2Fashion News Desk (RM)
