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Nothing Store launch in India is part of the company looking to enter the main business and set up physical experience centres.
Nothing is setting up its flagship store in India this year
Nothing is entering the big boys arena in India and has confirmed its first flagship store for products coming in the country soon. The company has not said where the store will be coming up or even the launch timeline but it seems Nothing is ready for the next leg of its growth and an experience centre is at the top of its agenda to make it happen.
Nothing has talked about the store launch plans before but it seems 2026 might be the year when the brand finally has a physical store where people can go and closely experience its devices. Nothing also has the CMF sub-brand which is planning to be big in the Indian market with a blueprint to manufacture in the country also well in the schedule.
Nothing Store Launch In India: What To Expect
Nothing has shared the big news via social media posts this week and we expect to hear more details about the big launch and its location over the next few days or weeks. Store launches have become part of the brand strategy, something that Apple has thrived on with its three stores now located in different parts of the country.
Reports estimate the cashier register at each of these Apple Stores has garnered big revenue for the company and Nothing will be hoping to replicate a similar return with its own store launches in the country. OnePlus is another brand that has set up stores in the region and we expect Nothing to launch its first in either Bengaluru or the Delhi-NCR cities.
The company has a wide array of products to display, which includes smartphones, wireless earbuds, wireless headphones and more. Store launches also give the brand to connect with more consumers and spread its marketing pitch via these outlets.
Nothing’s sub-brand CMF has recently signed the papers to become an Indian subsidiary. And to make this big event, the brand launched its over-the-ear headphones in the country this week.
The new wireless headphone from CMF does get ANC support along with vibrant colour options in sync with the brand strategy and some unique design tweaks for functional use. The company also claims long battery backup on a single charge and support for hi-res codec.
Delhi, India, India
January 14, 2026, 10:14 IST
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