The wholesale sales of the company increased 15 per cent YoY to $1.3 billion, while direct-to-consumer (DTC) sales rose 11 per cent to $1.14 billion. Diluted earnings per share (EPS) stood at $1.13, including a $0.3 boost from currency effects, compared to $0.83 on a constant currency basis. Net earnings attributable to Skechers reached $170.5 million, up 21.5 per cent YoY.
The gross profit in Q2 rose 9.9 per cent to $1.3 billion, with a gross margin of 53.3 per cent, down 160 basis points due to higher cost of sales. Operating expenses grew 15.4 per cent to $1.13 billion, leading to a 16.2 per cent drop in earnings from operations to $173.1 million. Operating margin narrowed to 7.1 per cent from 9.6 per cent, Skechers said in a press release.
Skechers Inc has posted a record Q2 2025 sales of $2.44 billion, up 13.1 per cent YoY, with wholesale up 15 per cent and DTC up 11 per cent.
H1 sales rose 10 per cent to $4.85 billion, driven by strong international growth, notably 29.4 per cent in EMEA.
While profits grew, higher costs narrowed margins.
The company aims to sustain growth through innovation and global expansion.
The international sales outpaced domestic growth, surging 22 per cent in Q2 to $1.58 billion, driven by a 48.5 per cent jump in the Europe, Middle East & Africa region. Asia Pacific region (APAC) saw an increase of 5.5 per cent. China sales, however, fell 8.2 per cent in the quarter to $287.2 million.
Meanwhile, in the first half (H1) of 2025, sales climbed 10 per cent YoY to $4.85 billion, with wholesale revenue rising 11 per cent to $2.83 billion and DTC revenue increasing 8.8 per cent to $2.02 billion.
Domestic sales in H1 grew 3.2 per cent to $1.72 billion. International sales surged 14.2 per cent to $3.14 billion, driven by an 18 per cent increase in wholesale to $1.92 billion and an 8.6 per cent rise in DTC to $1.21 billion.
Regionally, the Americas recorded sales of $2.22 billion in H1, up 4.6 per cent, while Europe, Middle East & Africa delivered robust growth of 29.4 per cent to $1.45 billion. Asia Pacific sales edged up 1.4 per cent to $1.18 billion. China sales declined 12.1 per cent to $555.8 million, the release added.
Fibre2Fashion News Desk (SG)
