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iPhone 17 launch event is confirmed for September 9 which is less than two weeks from now and here’s a quick look at what it says

iPhone 17 Pro Max could come with Apple’s biggest battery yet. (Photo courtesy: Majin Bu)
Apple iPhone 17 launch event has been confirmed by the company and as the rumours have suggested, we will be seeing the new iPhones unveiled on September 9, 2025 which is a Tuesday. The Apple iPhone 17 launch comes with the tagline ‘Awe dropping’ which is different from the ‘It’s Glowtime’ pitch when the iPhone 16 series was announced last year.
The invite also has the Apple logo glowing up in all forms, and different shades, which many assume gives us hints about the new iPhone 17 colours that will be coming this year. So, we decided to decode the latest iPhone 17 launch invite and tell you what else Apple is likely to showcase at the event next month.
iPhone 17 Launch Invite Decoded
The iPhone 17 launch invite, as you can see here, comes with a multi-coloured Apple logo that is interactive and glows in different colours. The fact that Apple has added an infrared view of the logo suggests many things.
Firstly, the rumours about the iPhone 17 Pro in orange colour could be true. We’ve seen renders of this alleged model, and the lead image suggests we have cracked the orange side of the invite code.
You also see the blue colour on the top part of the Apple logo, and this could be linked to the iPhone 17 Air model coming in a sky blue variant, while the 17 Pro available in the darker blue shade.
And yes, we have tried our best to understand the awe dropping connection with the new iPhones, and most of it links to the really sleek body that Apple is going to offer with the new 17 Air model.
What the invite doesn’t also tell us is the new Apple Watch Series 11, along with the Watch Ultra 3 version and most likely the AirPods Pro 3 upgrade that could have some health-centric features. We have less than two weeks for the iPhone17 launch and it is time to go full throttle on the hype, rumours and more.

S Aadeetya, Special Correspondent at News18 Tech, accidentally got into journalism 10 years ago, and since then, has been part of established media houses covering the latest trends in technology and helping fr…Read More
S Aadeetya, Special Correspondent at News18 Tech, accidentally got into journalism 10 years ago, and since then, has been part of established media houses covering the latest trends in technology and helping fr… Read More
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