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Following the latest GST revisions, Milky Mist has reduced the MRPs on over 300 product categories, allowing consumers to enjoy lower prices without compromising on quality.
News18
Milky Mist Dairy Food Limited (“Milky Mist”) today announced a revision in its prices of its products to pass on the benefits of recent Goods and Services Tax (GST) rate revisions to consumers while ensuring that farmers receive direct support through increased milk procurement prices.
Following the latest GST revisions, Milky Mist has reduced the Maximum Retail Prices (MRPs) on over 300 product categories, allowing consumers to enjoy lower prices without compromising on quality.
Earlier, Amul, Mother Dairy and Nandini announced price cuts on their products.
Paneer, for instance, has become more affordable with the GST rate reduced from 5% to 0%. Similarly, products such as cheese, butter, ghee, and condensed milk have seen significant savings with GST coming down from 12% to 5%. Ice cream and chocolate have also become more accessible to a wider audience, as their GST rate has been lowered from 18% to 5%.
Milky Mist’s revision in pricing is designed to reflect the efficiency gains from GST rate revisions. While the benefit is passed on to consumers in most categories, certain products like paneer have input material cost implications. With the GST rate revisions, a portion of the benefit (approximately 1–2%) is absorbed by the company to maintain product availability and quality.
In addition to supporting consumers, Milky Mist increased milk procurement prices by up to 3.5% from 1st September, and increased further by another 3.5 % after GST revision to ensure farmers directly benefit from the reforms and promote sustainable livelihoods. This approach ensures that farmers directly benefit from market developments while contributing to a robust farming community. This is being absorbed by the company while passing on the benefits of the GST rate revision across the project categories where the inversion of GST has been implemented.
New Rates On Different Products:
| Category | Sub Category | Product Description | Old GST % | New GST % | CURRENT MRP | NEW MRP |
| BUTTER | COOKING BUTTER | COOKING BUTTER 100GM | 12 | 5 | 75 | 72 |
| CHEESE | CHEESE BLOCK | CHEESE BLOCK 200GM | 12 | 5 | 140 | 132 |
| CHEESE | CHEESE CUBES | CHEESE CUBES 200GM | 12 | 5 | 150 | 142 |
| CHEESE | CHEESE SLICE | CHEESE SLICE 200GM | 12 | 5 | 149 | 140 |
| GHEE | GHEE – JAR | GHEE 1LTR (PET JAR) | 12 | 5 | 899 | 845 |
| PANEER | PANEER | PANEER 200GM | 5 | 0 | 128 | 125 |
| SCM | SCM | SCM 200GM | 12 | 5 | 75 | 70 |
| ICE CREAM | OVAL TUB | VANILLA 1L | 18 | 5 | 300 | 270 |
| ICE CREAM | CAPELLA CONE | VANILLA CAPELLA CONE 90ML | 18 | 5 | 35 | 30 |
| ICE CREAM | EXTRUSION | CHOCO BAR – VANILLA 60ML | 18 | 5 | 40 | 35 |
Varun Yadav is a Sub Editor at News18 Business Digital. He writes articles on markets, personal finance, technology, and more. He completed his post-graduation diploma in English Journalism from the Indian Inst…Read More
Varun Yadav is a Sub Editor at News18 Business Digital. He writes articles on markets, personal finance, technology, and more. He completed his post-graduation diploma in English Journalism from the Indian Inst… Read More
September 23, 2025, 13:28 IST
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