{"id":3846,"date":"2025-08-09T13:10:56","date_gmt":"2025-08-09T13:10:56","guid":{"rendered":"http:\/\/tezgyan.com\/index.php\/2025\/08\/09\/storyboard18-marriott-launches-toh-aaj-jana-kaha-hai-campaign-featuring-kareena-kapoor-khan\/"},"modified":"2025-08-09T13:10:56","modified_gmt":"2025-08-09T13:10:56","slug":"storyboard18-marriott-launches-toh-aaj-jana-kaha-hai-campaign-featuring-kareena-kapoor-khan","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2025\/08\/09\/storyboard18-marriott-launches-toh-aaj-jana-kaha-hai-campaign-featuring-kareena-kapoor-khan\/","title":{"rendered":"Storyboard18 | Marriott launches &#8216;toh aaj jana kaha hai&#8217; campaign featuring Kareena Kapoor Khan"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>Marriott International has unveiled its new campaign, \u2018Toh Aaj Jana Kaha Hai\u2019, featuring Bollywood actor Kareena Kapoor Khan. The initiative aims to change how diners explore and engage with restaurants at Marriott Hotels across the region.<\/p>\n<p>Khushnooma Kapadia, Vice President \u2013 Marketing, South Asia, Marriott International, said the focus has shifted from just food to highlighting the brand\u2019s restaurants.<\/p>\n<p>\u201cThe market is increasingly getting cluttered\u2026 so we decided that now we should move the focus from just food to our restaurants,\u201d she explained.<\/p>\n<p>\nThe brand said it chose Kareena Kapoor Khan for her authenticity and strong connection with food lovers.<\/p>\n<p><strong>Also Read<\/strong> | <a href=\"https:\/\/www.cnbctv18.com\/storyboard18\/storyboard18-qualcomm-and-will-i-am-reimagine-in-car-experience-with-ai-powered-innovation-19647652.htm\" target=\"_blank\" rel=\"noopener\">Storyboard18: Qualcomm and will.i.am reimagine in-car experience with AI-powered innovation<\/a><\/p>\n<p>The campaign also integrates technology to enhance discoverability and bookings. \u201cWe wanted to make it more tech advanced\u2026 shorten the search journey\u2026 and create a seamless process of reservation,\u201d Kapadia said.<\/p>\n<p><strong>Ajinkya Rahane expands startup investments<\/strong><\/p>\n<p>Indian cricketer Ajinkya Rahane, known for his composed batting style, is also building a portfolio in the startup space. His investments include Hudle, a sports tech platform encouraging active sports participation; Oatey, an oat milk brand he has backed since 2023 as an investor and brand ambassador; and Proxgy, an IoT company focusing on safety, connectivity, and productivity.<\/p>\n<p><strong>Also Read<\/strong> | <a href=\"https:\/\/www.cnbctv18.com\/videos\/storyboard18\/storyboard18-mondelez-india-growth-strategy-marketing-lessons-from-ambi-parameswaran-19632364.htm\" target=\"_blank\" rel=\"noopener\">Storyboard18: Mondel\u0113z India\u2019s growth strategy &amp; Ambi Parameswaran\u2019s lessons for marketers<\/a><\/p>\n<p>Rahane\u2019s involvement reflects his interest in entrepreneurship beyond the cricket field, supporting ventures in sports, health, and technology.<\/p>\n<p><em><strong>For more, watch the accompanying video<\/strong><\/em><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.cnbctv18.com\/storyboard18\/storyboard18-marriott-launches-toh-aaj-jana-kaha-hai-campaign-featuring-kareena-kapoor-khan-ajinkya-rahane-19651314.htm\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marriott International has unveiled its new campaign, \u2018Toh Aaj Jana Kaha Hai\u2019, featuring Bollywood actor Kareena Kapoor Khan. The initiative aims to change how diners explore and engage with restaurants at Marriott Hotels across the region. Khushnooma Kapadia, Vice President \u2013 Marketing, South Asia, Marriott International, said the focus has shifted from just food to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3847,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[],"class_list":["post-3846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/3846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=3846"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/3846\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/3847"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=3846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=3846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=3846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}