{"id":30548,"date":"2026-08-14T16:34:48","date_gmt":"2026-08-14T16:34:48","guid":{"rendered":"http:\/\/tezgyan.com\/index.php\/2026\/08\/14\/how-did-emea-drive-us-brooks-runnings-h1-2026-growth\/"},"modified":"2026-08-14T16:34:48","modified_gmt":"2026-08-14T16:34:48","slug":"how-did-emea-drive-us-brooks-runnings-h1-2026-growth","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2026\/08\/14\/how-did-emea-drive-us-brooks-runnings-h1-2026-growth\/","title":{"rendered":"How did EMEA drive US&#8217; Brooks Running&#8217;s H1 2026 growth?"},"content":{"rendered":"<p><br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/static.fibre2fashion.com\/Newsresource\/images\/312\/shutterstock-2116341566_324251.jpg\" \/><\/p>\n<div id=\"\">American performance running brand Brooks Running continued its global growth momentum in the second quarter (Q2) of 2026, posting a record quarter and delivering 14 per cent year-to-date (YTD) revenue growth, supported by strong demand for footwear, apparel and accessories across markets and channels.<\/p>\n<p>During the first half (H1) of 2026, Brooks\u2019 revenue in the Americas increased 9 per cent year on year (YoY), while international markets recorded stronger gains. <strong>Revenue rose 39 per cent in Europe, the Middle East and Africa (EMEA)<\/strong> and 10 per cent in Asia-Pacific (APAC).<\/p>\n<p>Brooks Running has posted a record Q2 2026, with year-to-date revenue rising 14 per cent on strong demand for footwear, apparel and accessories. &#13;<br \/>\nFirst-half (H1) revenue grew 9 per cent in the Americas, 39 per cent in EMEA and 10 per cent in APAC. &#13;<br \/>\nTrail styles surged 71 per cent in Q2, while accessories rose 29 per cent and lifestyle footwear recorded near triple-digit growth. <\/p>\n<p>The performance came amid continued expansion of the global running market, which grew 10 per cent YoY to $43 billion in 2025.<\/p>\n<p>Brooks in a press release said it outpaced the performance running footwear market in France, which expanded 11 per cent in Q2. The brand also retained the number-one position in Germany for adult performance running footwear priced at \u20ac90 and above, securing the top three styles in the category.<\/p>\n<p>In the US specialty retail footwear market, Brooks maintained its leading position for the sixth consecutive month. Fleet Feet also ranked Brooks as its number-one vendor for the 11th consecutive year, citing its performance across product, marketing, operations and sales.<\/p>\n<p>\u201cAround the globe, running continues to play an increasingly important role for people prioritising health and wellness in their lives,\u201d said <strong><em>Dan Sheridan, chief executive officer (CEO) of Brooks Running.<\/em><\/strong> \u201cAt Brooks, we aim to give runners the very best product and experiences to pursue that. Our first-half results reflect that focus and the incredible work of our teams globally.\u201d<\/p>\n<p>Product franchises and emerging categories contributed strongly to the quarterly performance. The Adrenaline GTS franchise, which marked its 25th year, recorded 19 per cent YoY growth in Q2. Brooks also launched the Ghost 18, the latest version of one of its popular road-running shoes.<\/p>\n<p>Trail running was a particularly strong category, with sales of trail styles surging 71 per cent YoY during the quarter, supported by demand for Ghost Trail and the Cascadia franchise. The Cascadia range itself grew 58 per cent.<\/p>\n<p>Brooks also continued to expand its apparel business through its Movement and new PR Elite collections, while established Luxe and Chaser franchises remained strong contributors. Accessories revenue increased 29 per cent YoY in Q2. The company also captured five of the top 10 sports bra styles sold at Fleet Feet during the quarter.<\/p>\n<p>The company continued developing its lifestyle footwear category, showcasing products at Paris Fashion Week in June through its RE: Innovation Studio. The presentation included the Glycerin 12 and the new Brooks Vanguard, combining heritage-inspired designs with the company&#8217;s performance technologies. Brooks said its emerging lifestyle category recorded near triple-digit growth during Q2.<\/p>\n<p>&#13;<\/p>\n<p class=\"text-right f2fdesk\">Fibre2Fashion News Desk (SG)  <\/p>\n<p>&#13;\n    <\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.fibre2fashion.com\/news\/apparel-news\/how-did-emea-drive-us-brooks-running-s-h1-2026-growth--312674-newsdetails.htm\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>American performance running brand Brooks Running continued its global growth momentum in the second quarter (Q2) of 2026, posting a record quarter and delivering 14 per cent year-to-date (YTD) revenue growth, supported by strong demand for footwear, apparel and accessories across markets and channels. During the first half (H1) of 2026, Brooks\u2019 revenue in the&#8230;<\/p>\n","protected":false},"author":1,"featured_media":30549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-30548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/30548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=30548"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/30548\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/30549"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=30548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=30548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=30548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}