{"id":29527,"date":"2026-05-18T10:29:04","date_gmt":"2026-05-18T10:29:04","guid":{"rendered":"https:\/\/tezgyan.com\/index.php\/2026\/05\/18\/south-koreas-misto-holdings-q1-revenue-rises-4-2-to-867-3-mn\/"},"modified":"2026-05-18T10:29:04","modified_gmt":"2026-05-18T10:29:04","slug":"south-koreas-misto-holdings-q1-revenue-rises-4-2-to-867-3-mn","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2026\/05\/18\/south-koreas-misto-holdings-q1-revenue-rises-4-2-to-867-3-mn\/","title":{"rendered":"South Korea&#8217;s Misto Holdings Q1 revenue rises 4.2% to $867.3 mn"},"content":{"rendered":"<p><br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/static.fibre2fashion.com\/Newsresource\/images\/310\/shutterstock-2621990911-1-_321969.jpg\" \/><\/p>\n<div id=\"\">South Korean sportswear brand Misto Holdings has reported stronger revenue and profit for the first quarter (Q1) of 2026, supported by portfolio diversification, continued growth in Acushnet and improved profitability in the Misto segment despite macroeconomic uncertainty and weak consumer sentiment.<\/p>\n<p>The company\u2019s consolidated revenue increased 4.2 per cent year-on-year (YoY) to KRW 1.3 trillion (~$867.3 million) in Q1 2026, while operating profit rose 19 per cent YoY to KRW 193.7 billion (~$129.22 million), according to a regulatory filing dated May 15.<\/p>\n<p>Misto Holdings has reported a strong Q1 2026, with consolidated revenue rising 4.2 per cent YoY to KRW 1.3 trillion (~$867.3 million) and operating profit increasing 19 per cent to KRW 193.7 billion. &#13;<br \/>\nGrowth was driven by Acushnet, improved Misto profitability, China expansion, K-fashion momentum, and Fila product gains, despite macroeconomic uncertainty, tariffs and weak consumer sentiment. <\/p>\n<p>\u201cDespite continued macroeconomic uncertainties, we maintained stable growth momentum based on strengthened brand competitiveness and operational efficiency improvements. Moving forward, we will continue to solidify our sustainable growth foundation through expansion in China, enhancement of our brand portfolio, and profitability-focused management,\u201d said <strong><em>Ho Yeon (Aaron) Lee, CFO of Misto Holdings.<\/em><\/strong><\/p>\n<h3>\t<strong>Misto profitability improves after US restructuring<\/strong><\/h3>\n<p>The company attributed the performance to continued growth in Acushnet, improved profitability in its core Misto segment, restructuring benefits from the US business and portfolio optimisation strategies, Misto Holdings said in a press release.<\/p>\n<p>The Misto division recorded revenue of KRW 185.8 billion during the quarter. Although revenue declined YoY due to the restructuring of its US business, revenue excluding US operations increased 3.8 per cent, maintaining stable growth momentum.<\/p>\n<p>China&#8217;s business continued to record double-digit growth and emerged as a key growth driver. Major K-fashion brands, including MARITHE+FRANCOIS GIRBAUD, Matin Kim, Rest &amp; Recreation and RAIVE, strengthened their presence across Mainland China and Hong Kong. Increased tourism traffic driven by major K-pop concerts and cultural events in Hong Kong also supported retail footfall and sales growth for K-fashion brands.<\/p>\n<h3>\t<strong>Fila gains from footwear and apparel launches<\/strong><\/h3>\n<p>Fila strengthened its lifestyle footwear category through the \u2018Echappe\u2019 franchise and expanded consumer engagement with its new \u2018GLIO\u2019 line. The GLIO range, reflecting low-profile silhouettes and balletcore aesthetics, received a positive market response after launch. In apparel, Fila\u2019s Knit Track line recorded nearly 74 per cent sales growth during the first 12 weeks of the 2026 Spring\/Summer season compared with the same period of the previous Fall\/Winter season, emerging as a new signature item.<\/p>\n<p>The Acushnet segment posted revenue of KRW 1.1 trillion, up 8 per cent YoY, driven by strong performance across categories. Growth was supported by demand for Titleist T-Series irons, newly launched Vokey Design SM11 wedges and higher average selling prices of Pro V1 golf balls.<\/p>\n<p>Acushnet\u2019s operating profit rose 6.9 per cent YoY to KRW 171.5 billion, despite higher tariffs and increased marketing expenses related to new product launches. The growth was supported by favourable foreign exchange effects and overall sales expansion.<\/p>\n<p>&#13;<\/p>\n<p class=\"text-right f2fdesk\">Fibre2Fashion News Desk (SG)  <\/p>\n<p>&#13;\n    <\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.fibre2fashion.com\/news\/apparel-news\/south-korea-s-misto-holdings-q1-revenue-rises-4-2-to-867-3-mn-310381-newsdetails.htm\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>South Korean sportswear brand Misto Holdings has reported stronger revenue and profit for the first quarter (Q1) of 2026, supported by portfolio diversification, continued growth in Acushnet and improved profitability in the Misto segment despite macroeconomic uncertainty and weak consumer sentiment. The company\u2019s consolidated revenue increased 4.2 per cent year-on-year (YoY) to KRW 1.3 trillion&#8230;<\/p>\n","protected":false},"author":1,"featured_media":29528,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-29527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/29527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=29527"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/29527\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/29528"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=29527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=29527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=29527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}