{"id":29363,"date":"2026-05-01T14:36:07","date_gmt":"2026-05-01T14:36:07","guid":{"rendered":"https:\/\/tezgyan.com\/index.php\/2026\/05\/01\/us-crocs-q1-strong-on-dtc-growth-margins-eps-decline\/"},"modified":"2026-05-01T14:36:07","modified_gmt":"2026-05-01T14:36:07","slug":"us-crocs-q1-strong-on-dtc-growth-margins-eps-decline","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2026\/05\/01\/us-crocs-q1-strong-on-dtc-growth-margins-eps-decline\/","title":{"rendered":"US&#8217; Crocs&#8217; Q1 strong on DTC growth; margins, EPS decline"},"content":{"rendered":"<p><br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/static.fibre2fashion.com\/Newsresource\/images\/310\/shutterstock-2603102933_321645.jpg\" \/><\/p>\n<div id=\"\">American footwear manufacturer Crocs, Inc has reported better-than-expected results for the first quarter (Q1) of 2026, driven by strong direct-to-consumer (DTC) growth across both Crocs and HEYDUDE brands.<\/p>\n<p>The company\u2019s consolidated revenues stood at $921 million for the quarter ended March 31, 2026, down 1.7 per cent year on year (YoY), or 4 per cent on a constant currency basis. DTC revenues rose 12.1 per cent, while wholesale revenues declined 9.9 per cent. Gross margin fell to 56.8 per cent from 57.8 per cent, while operating income declined 9.9 per cent to $201 million. Diluted earnings per share (EPS) slipped to $2.71 from $2.83.<\/p>\n<p>Crocs has reported better-than-expected Q1 2026 results, with revenue at $921 million, down 1.7 per cent, driven by 12.1 per cent DTC growth.  Gross margin fell to 56.8 per cent, while EPS dipped to $2.71. &#13;<br \/>\nThe Crocs brand grew modestly, but HEYDUDE declined. &#13;<br \/>\nCEO Andrew Rees highlighted strong consumer demand and raised FY26 guidance, projecting EPS of $13.20-13.75. <\/p>\n<p>\u201cWe are pleased to have started the year with better-than-expected results, fuelled by broad consumer relevance for both of our brands and disciplined execution,\u201d said <strong><em>Andrew Rees, chief executive officer (CEO) at Crocs.<\/em><\/strong> \u201cWe delivered enterprise revenue of over $900 million, supported by strong consumer response to product newness and consistent brand storytelling.\u201d<\/p>\n<p>The Crocs brand posted modest growth, with revenues up 0.8 per cent to $767 million, supported by a 12.9 per cent rise in DTC sales. International markets remained resilient, growing 7.2 per cent. However, North America revenues declined 6.1 per cent, Crocs said in a press release.<\/p>\n<p>HEYDUDE revenues fell 12.3 per cent to $154 million, weighed down by a sharp 24.7 per cent drop in wholesale sales, although DTC revenues rose 8.6 per cent.<\/p>\n<p>The company ended the quarter with $131 million in cash and reduced total borrowings to $1.34 billion.<\/p>\n<h3>\t<strong>Crocs lifts FY26 outlook; sees modest margin expansion<\/strong><\/h3>\n<p>For full-year 2026, Crocs now expects revenues to range from down 1 per cent to up 1 per cent, with adjusted diluted earnings per share projected between $13.2 and $13.75. The company also anticipates modest expansion in adjusted operating margin.<\/p>\n<p>For the second quarter, revenues are expected to decline slightly, with Crocs brand growth of 1\u20133 per cent and HEYDUDE projected to fall 12-14 per cent. Adjusted operating margin is forecast at around 24.7 per cent.<\/p>\n<p>\u201cBased on our first quarter performance, we are raising our full-year outlook on both the top- and bottom-line,\u201d added Rees. \u201cWe remain confident in the long-term health of the business as we drive diversified growth across brands, channels and markets.\u201d<\/p>\n<p>&#13;<\/p>\n<p class=\"text-right f2fdesk\">Fibre2Fashion News Desk (SG)  <\/p>\n<p>&#13;\n    <\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.fibre2fashion.com\/news\/apparel-news\/us-crocs-q1-strong-on-dtc-growth-margins-eps-decline-310057-newsdetails.htm\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>American footwear manufacturer Crocs, Inc has reported better-than-expected results for the first quarter (Q1) of 2026, driven by strong direct-to-consumer (DTC) growth across both Crocs and HEYDUDE brands. The company\u2019s consolidated revenues stood at $921 million for the quarter ended March 31, 2026, down 1.7 per cent year on year (YoY), or 4 per cent&#8230;<\/p>\n","protected":false},"author":1,"featured_media":29364,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-29363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/29363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=29363"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/29363\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/29364"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=29363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=29363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=29363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}