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In her new role as PUMA\u2019s most senior global marketing leader, Nadia will oversee brand marketing strategy, brand marketing creative direction, integrated marketing and communication globally. Her appointment comes as PUMA accelerates its global brand ambition and sharpens storytelling around its product icons and innovation pipeline.<\/p>\n
Puma has appointed Nadia as its most senior global marketing leader, overseeing brand strategy, creative direction and global communications worldwide.
\nWith senior roles at JD Sports, H&M, Adidas, Tommy Hilfiger and most recently Hugo Boss, she joins as Puma sharpens product storytelling and innovation focus.
\nNadia replaces Richard Teyssier and will work closely with chief brand officer Maria Valdes. <\/p>\n
Nadia brings deep international experience shaping and transforming leading global brands across the sport, fashion and lifestyle industries. She has held senior leadership roles at JD Sports, H&M, adidas, Tommy Hilfiger, and most recently at Hugo Boss as Senior Vice President of Global Marketing & Communications, where she spearheaded large-scale brand transformation and digital acceleration.<\/p>\n
\u201cNadia is a world-class marketing leader with a proven ability to build modern global brands through strategic clarity, creative excellence and cultural relevance,\u201d said Maria Valdes, Chief Brand Officer at PUMA<\/strong><\/em>. \u201cHer appointment comes at an important time for PUMA as we bring product creation and storytelling even closer together. Nadia\u2019s leadership will help us deliver sharper product narratives, stronger brand heat and deeper consumer connections globally.\u201d<\/p>\n Nadia\u2019s appointment follows PUMA\u2019s recent decision to put Brand Marketing, Product, Creative Direction, Innovation and Go-To-Market into a single global organisation led by Chief Brand Officer Maria Valdes.<\/p>\n \u201cI\u2019m delighted to join PUMA at such an exciting moment for the brand, it has a powerful heritage and a clear opportunity to lead at the intersection of sports, culture and performance. I look forward to working with Maria and teams around the world to deliver bold, meaningful storytelling that inspires consumers and accelerates PUMA\u2019s next phase of growth,\u201d said Nadia<\/strong><\/em>.<\/p>\n Nadia replaces Richard Teyssier, who has decided to leave PUMA to pursue other opportunities.<\/p>\n
<\/p>\n Fibre2Fashion News Desk (RM)<\/p>\n
\n <\/p><\/div>\n\tNote: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.<\/h6>\n