{"id":26573,"date":"2025-12-18T09:46:47","date_gmt":"2025-12-18T09:46:47","guid":{"rendered":"http:\/\/tezgyan.com\/index.php\/2025\/12\/18\/apple-to-start-showing-more-ads-in-app-store-listing-from-next-year-heres-why-tech-news\/"},"modified":"2025-12-18T09:46:47","modified_gmt":"2025-12-18T09:46:47","slug":"apple-to-start-showing-more-ads-in-app-store-listing-from-next-year-heres-why-tech-news","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2025\/12\/18\/apple-to-start-showing-more-ads-in-app-store-listing-from-next-year-heres-why-tech-news\/","title":{"rendered":"Apple To Start Showing More Ads In App Store Listing From Next Year: Here&#8217;s Why | Tech News"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"story-9778299\">\n<p><span class=\"jsx-395e0e0beb19cb6e jsx-3759419209\">Last Updated:<\/span><time class=\"jsx-395e0e0beb19cb6e jsx-3759419209\">December 18, 2025, 15:13 IST<\/time><\/p>\n<h2 id=\"asubttl-9778299\" class=\"jsx-ee90caf6118df965 jsx-734656574 asubttl-schema\">App Store is a prime estate for advertisers and Apple is hoping to get more brands signed up for app suggestions next year.<\/h2>\n<div class=\"jsx-ee90caf6118df965 jsx-734656574\">\n<figure class=\"jsx-ee90caf6118df965 jsx-734656574 amimg\"><img decoding=\"async\" alt=\"Apple is going to show you more ads on the App Store\" title=\"Apple is going to show you more ads on the App Store\" src=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2021\/07\/1627283897_news18_logo-1200x800.jpg?impolicy=website&amp;width=400&amp;height=225\" loading=\"eager\" fetchpriority=\"high\" class=\"jsx-ee90caf6118df965 jsx-734656574\"\/><\/p>\n<p>Apple is going to show you more ads on the App Store<\/p>\n<\/figure>\n<\/div>\n<p id=\"0\" class=\"story_para_0\"><span style=\"font-weight:400\">Apple has avoided showing ads to a large extent but 2026 is going to see the company change its plans and have more ads plastered all over the App Store when you search for apps. Most of the tech companies use ads as a strong source of revenue, something that Apple has not done for many years but things are going to be different with the new policy coming into force from next year.\u00a0<\/span><\/p>\n<p id=\"1\" class=\"story_para_1\"><span style=\"font-weight:400\">The Apple Ads platform will be hosting these changes and giving more real estate within the App Store for brands\/developers to advertise their apps. You might have seen app suggestions popping on the App Store when searching for new apps, and this space is going to get bigger when the new policy comes into effect.\u00a0<\/span><\/p>\n<p id=\"2\" class=\"story_para_2\"><span style=\"font-weight:400\"><strong>More Ads On App Store: But Why?<\/strong>\u00a0<\/span><\/p>\n<p id=\"3\" class=\"story_para_3\"><span style=\"font-weight:400\">Apple\u2019s ad focus has been mild to say the least, and till now you have seen just one ad (app suggestions) in the App Store. But the changes coming in 2026 could make the platform completely different on that front. The company claims it wants to give advertisers more space to list their apps in the results and not just be limited to the top of the screen for the users.\u00a0<\/span><\/p>\n<p id=\"4\" class=\"story_para_4\"><span style=\"font-weight:400\">Apple says search is the best tool for advertisers to increase their downloads, which is already happening at a high scale and the company wants to drive up its value further. More importantly, iPhone and other Apple users rely on the App Store for apps, and more than 800 million visits on the App Store drives home this very significant point. And this makes it a prime estate for brands looking to increase their reach and downloads on the platform.\u00a0<\/span><\/p>\n<p id=\"5\" class=\"story_para_5\"><span style=\"font-weight:400\">Giving brands the means to advertise on the App Store feels more like something Google or Meta would do, but here we are. Having said that, brands showing their ads on the App Store will have no control on its placement and Apple will get them placed depending on the auction value of a spot and how much that company has spent to get advertised.\u00a0<\/span><\/p>\n<p id=\"6\" class=\"story_para_6\"><span style=\"font-weight:400\">The format of the ads will be the same, no matter where they are placed and Apple will be charging these advertisers for metrics like cost-per-tap and cost-per-install for each user searching and downloading their app. <\/span><\/p>\n<div class=\"jsx-ff4fe2ed9527ebb3 midgprfd\">\n<div class=\"jsx-ff4fe2ed9527ebb3 midgprfdbtn\"><img decoding=\"async\" src=\"https:\/\/images.news18.com\/dlxczavtqcctuei\/news18\/static\/images\/english\/google-color.svg\" width=\"36\" height=\"36\" alt=\"\" class=\"jsx-ff4fe2ed9527ebb3\"\/><span class=\"jsx-ff4fe2ed9527ebb3\">Click here to add News18 as your preferred news source on Google. <\/span><\/div>\n<\/div>\n<div class=\"jsx-ee90caf6118df965 jsx-734656574 atbtlink Location\"><span>Location :<\/span><\/p>\n<p><span>California, USA<\/span><\/p>\n<\/div>\n<div class=\"jsx-ee90caf6118df965 jsx-734656574 atbtlink fp\"><span>First Published:<\/span><\/p>\n<div class=\"rs\">\n<p>December 18, 2025, 15:13 IST<\/p>\n<\/div>\n<\/div>\n<div class=\"jsx-ee90caf6118df965 jsx-734656574 brdcrmb\"><a href=\"https:\/\/www.news18.com\/\">News<\/a>  <a href=\"https:\/\/www.news18.com\/tech\/\">tech<\/a>  <span class=\"brdout\"> Apple To Start Showing More Ads In App Store Listing From Next Year: Here&#8217;s Why<\/span><\/div>\n<div id=\"coral-wrap\" class=\"jsx-ba4d8f086a12294f \">\n<div class=\"jsx-ba4d8f086a12294f coral-cont\">\n<div class=\"jsx-ba4d8f086a12294f coltoptxt\">Disclaimer: Comments reflect users\u2019 views, not News18\u2019s. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our <a href=\"https:\/\/www.news18.com\/disclaimer\/\" class=\"jsx-ba4d8f086a12294f\">Terms of Use<\/a> and <a href=\"https:\/\/www.news18.com\/privacy_policy\/\" class=\"jsx-ba4d8f086a12294f\">Privacy Policy<\/a>.<\/div>\n<\/div>\n<\/div>\n<p><span class=\"jsx-ee90caf6118df965 jsx-734656574 rmbtn news18_read_more\">Read More<\/span><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.news18.com\/tech\/apple-to-start-showing-more-ads-in-app-store-listing-from-next-year-heres-why-9778299.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Updated:December 18, 2025, 15:13 IST App Store is a prime estate for advertisers and Apple is hoping to get more brands signed up for app suggestions next year. Apple is going to show you more ads on the App Store Apple has avoided showing ads to a large extent but 2026 is going to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":20402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-26573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/26573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=26573"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/26573\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/20402"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=26573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=26573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=26573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}