{"id":1563,"date":"2025-08-03T21:33:50","date_gmt":"2025-08-03T21:33:50","guid":{"rendered":"https:\/\/tezgyan.com\/index.php\/2025\/08\/03\/netflix-is-now-using-ai-for-making-shows-and-save-money-what-the-company-said-tech-news\/"},"modified":"2025-08-03T21:33:50","modified_gmt":"2025-08-03T21:33:50","slug":"netflix-is-now-using-ai-for-making-shows-and-save-money-what-the-company-said-tech-news","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2025\/08\/03\/netflix-is-now-using-ai-for-making-shows-and-save-money-what-the-company-said-tech-news\/","title":{"rendered":"Netflix Is Now Using AI For Making Shows And Save Money: What The Company Said | Tech News"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"story-9453170\">\n<p><span class=\"jsx-730caffcddfd709\">Last Updated:<\/span><time class=\"jsx-730caffcddfd709\">July 21, 2025, 12:37 IST<\/time><\/p>\n<h2 id=\"asubttl-9453170\" class=\"jsx-e71bd712c195739a jsx-101444930 asubttl-schema\">Netflix is using AI to create scenes for its shows and the company might consider increasing its input to get the work done faster.<\/h2>\n<figure class=\"jsx-e71bd712c195739a jsx-101444930 amimg\"><img decoding=\"async\" alt=\"Netflix has used AI to make a scene in one of its recent shows\" title=\"Netflix has used AI to make a scene in one of its recent shows\" src=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2021\/07\/1627283897_news18_logo-1200x800.jpg?impolicy=website&amp;width=400&amp;height=225\" loading=\"eager\" fetchpriority=\"high\" class=\"jsx-e71bd712c195739a jsx-101444930\"\/><\/p>\n<p>Netflix has used AI to make a scene in one of its recent shows<\/p>\n<\/figure>\n<p id=\"0\" class=\"story_para_0\"><span style=\"font-weight:400\">AI is everywhere and now even your Netflix shows will have the technology in a big way. The streaming platform has started using AI to create some parts of its shows and this has helped the company cut its overall production costs. <\/span><\/p>\n<p id=\"1\" class=\"story_para_1\"><span style=\"font-weight:400\">Using AI tools has become the go-to trend and Netflix is obviously going to reap benefits of using the technology, which is claimed to be offering them content 10 times faster than people using traditional VFX tools would have spent making them.\u00a0<\/span><\/p>\n<p id=\"2\" class=\"story_para_2\"><span style=\"font-weight:400\"><strong>Netflix Goes AI, More Job Losses Coming?<\/strong>\u00a0<\/span><\/p>\n<p id=\"3\" class=\"story_para_3\"><span style=\"font-weight:400\">The company shared the details about using AI for a scene but you can see the picture, where AI is going to become a more intensive part of its development process. Ted Sarandos co-CEO at Netflix, talking at the earnings call earlier this month, said he can see AI helping the creative team make films and series better, and yes, cheaper than what they are investing in making them till date. <\/span><\/p>\n<p id=\"4\" class=\"story_para_4\"><span style=\"font-weight:400\">He then explains the need to use AI and how it could have a big impact on the entertainment industry in the next few years.\u00a0<\/span><\/p>\n<p id=\"5\" class=\"story_para_5\"><span style=\"font-weight:400\">The good news is that Sarandos doesn\u2019t sound the bugle with the AI integration and the inevitable job cuts might have been shelved for now.\u00a0<\/span><\/p>\n<p id=\"6\" class=\"story_para_6\"><span style=\"font-weight:400\">Netflix is reportedly testing a new <a href=\"https:\/\/www.news18.com\/tech\/netflix-is-testing-new-ai-powered-search-for-its-subscribers-thanks-to-openai-9299623.html\">AI-powered feature for its platform<\/a>. As per several reports, the streaming giant has begun testing a search engine for subscribers that will replace the existing search function on the app. Reports say Netflix will rely on OpenAI to power the AI search feature that allows users to search for content using more specific terms.<\/span><\/p>\n<p id=\"7\" class=\"story_para_7\"><span style=\"font-weight:400\">The search tool will reportedly let users find shows and movies using far more specific terms than just name, genre and actors. Customers can look for shows using their mood, and the streaming platform will then recommend options from its catalogue.<\/span><\/p>\n<p id=\"8\" class=\"story_para_8\"><span style=\"font-weight:400\">The feature is currently said to be available to select Netflix subscribers in Australia and New Zealand, and the company might expand it to more regions in the coming months.\u00a0<\/span><\/p>\n<div class=\"jsx-95088aad1b3c53cd atawrap\">\n<div class=\"jsx-95088aad1b3c53cd atadetailwrp\">\n<div class=\"jsx-95088aad1b3c53cd ataname\"><span class=\"jsx-95088aad1b3c53cd atthumb\"><\/p>\n<figure class=\"jsx-95088aad1b3c53cd\"><img decoding=\"async\" alt=\"authorimg\" src=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2023\/11\/aadeetya-3-2023-11-9de48efa65a9ed8ed13a8932cadb6d5a.jpg?impolicy=website&amp;width=0&amp;height=0\" class=\"jsx-95088aad1b3c53cd\"\/><\/figure>\n<p><\/span><\/p>\n<div class=\"jsx-95088aad1b3c53cd attitle\"><a href=\"https:\/\/www.news18.com\/byline\/s-aadeetya-21044.html\" class=\"jsx-95088aad1b3c53cd atamail\">S Aadeetya<\/a><\/p>\n<p>S Aadeetya, Special Correspondent at News18 Tech, accidentally got into journalism 10 years ago, and since then, has been part of established media houses covering the latest trends in technology and helping fr&#8230;<span class=\"jsx-95088aad1b3c53cd aurpdebtn\">Read More<\/span><\/p>\n<\/div>\n<\/div>\n<p>S Aadeetya, Special Correspondent at News18 Tech, accidentally got into journalism 10 years ago, and since then, has been part of established media houses covering the latest trends in technology and helping fr&#8230;<!-- --> <span class=\"jsx-95088aad1b3c53cd aurpdebtn\">Read More<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"jsx-e71bd712c195739a jsx-101444930 artcta\"><span data-olk-copy-source=\"MessageBody\">News18 Tech delivers the latest technology updates, including phone launches, gadget reviews, AI advancements, and more. Stay informed with breaking tech <a href=\"https:\/\/www.news18.com\/news\/\">news<\/a>, expert insights, and trends from <a href=\"https:\/\/www.news18.com\/india\/\">India<\/a> and around the <a href=\"https:\/\/www.news18.com\/world\/\">world<\/a>.\u00a0 Also Download the <a href=\"https:\/\/onelink.to\/eng-article-eop\">News18 App<\/a>\u00a0to stay updated!<\/span><\/div>\n<p><span class=\"jsx-e71bd712c195739a jsx-101444930 coral-count-custom\">view comments<\/span><\/p>\n<ul class=\"jsx-e71bd712c195739a jsx-101444930 atbtlink Location\"><span>Location :<\/span><\/p>\n<p><span>California, USA<\/span><\/p>\n<\/ul>\n<ul class=\"jsx-e71bd712c195739a jsx-101444930 atbtlink fp\"><span>First Published:<\/span><\/ul>\n<div class=\"jsx-e71bd712c195739a jsx-101444930 brdcrmb\"><a href=\"https:\/\/www.news18.com\/\">News<\/a>  <a href=\"https:\/\/www.news18.com\/tech\/\">tech<\/a>  <span class=\"brdout\"> Netflix Is Now Using AI For Making Shows And Save Money: What The Company Said<\/span><\/div>\n<div id=\"coral-wrap\" class=\"jsx-9278cad478d6a6dc \">\n<div class=\"jsx-9278cad478d6a6dc coral-cont\">\n<div class=\"jsx-9278cad478d6a6dc coltoptxt\">Disclaimer: Comments reflect users\u2019 views, not News18\u2019s. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our <a href=\"https:\/\/www.news18.com\/disclaimer\/\" class=\"jsx-9278cad478d6a6dc\">Terms of Use<\/a> and <a href=\"https:\/\/www.news18.com\/privacy_policy\/\" class=\"jsx-9278cad478d6a6dc\">Privacy Policy<\/a>.<\/div>\n<\/div>\n<\/div>\n<p><span class=\"jsx-e71bd712c195739a jsx-101444930 rmbtn news18_read_more\">Read More<\/span><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.news18.com\/tech\/netflix-is-now-using-ai-for-making-shows-and-save-money-what-the-company-said-9453170.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Updated:July 21, 2025, 12:37 IST Netflix is using AI to create scenes for its shows and the company might consider increasing its input to get the work done faster. Netflix has used AI to make a scene in one of its recent shows AI is everywhere and now even your Netflix shows will have&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-1563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/1563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=1563"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/1563\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/1564"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=1563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=1563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=1563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}