{"id":15220,"date":"2025-09-24T18:49:30","date_gmt":"2025-09-24T18:49:30","guid":{"rendered":"https:\/\/tezgyan.com\/index.php\/2025\/09\/24\/adopt-swadeshi-dharmendra-pradhan-endorses-india-made-arattai-messaging-app-tech-news\/"},"modified":"2025-09-24T18:49:30","modified_gmt":"2025-09-24T18:49:30","slug":"adopt-swadeshi-dharmendra-pradhan-endorses-india-made-arattai-messaging-app-tech-news","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2025\/09\/24\/adopt-swadeshi-dharmendra-pradhan-endorses-india-made-arattai-messaging-app-tech-news\/","title":{"rendered":"&#8216;Adopt Swadeshi&#8217;: Dharmendra Pradhan Endorses India-Made &#8216;Arattai&#8217; Messaging App | Tech News"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"story-9594792\">\n<p><span class=\"jsx-395e0e0beb19cb6e jsx-4143937483\">Last Updated:<\/span><time class=\"jsx-395e0e0beb19cb6e jsx-4143937483\">September 24, 2025, 23:38 IST<\/time><\/p>\n<h2 id=\"asubttl-9594792\" class=\"jsx-c9f81425ec968c48 jsx-4278883411 asubttl-schema\">Developed by Zoho Corporation, the Arattai messaging app is regarded as a homegrown alternative to Meta\u2019s WhatsApp<\/h2>\n<div class=\"jsx-cc1b15cf85effb8b artsharwrp\"><a href=\"https:\/\/news18.co\/gnps-en-btn\" target=\"_blank\" class=\"jsx-91f4da8d48c13a79 gglebtn bgylw\"\/><\/p>\n<div id=\"artshare\" class=\"jsx-cc1b15cf85effb8b artshare\">\n<div class=\"jsx-cc1b15cf85effb8b stickdiv\">\n<div class=\"jsx-cc1b15cf85effb8b deskwrapstkdiv\">\n<div class=\"jsx-cc1b15cf85effb8b fontchange\"><img decoding=\"async\" src=\"https:\/\/images.news18.com\/dlxczavtqcctuei\/news18\/static\/images\/english\/font.svg\" height=\"30px\" width=\"30px\" alt=\"font\" title=\"font\" class=\"jsx-cc1b15cf85effb8b lazyload\"\/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<figure class=\"jsx-c9f81425ec968c48 jsx-4278883411 amimg\"><img decoding=\"async\" alt=\"Union Minister Dharmendra Pradhan described Arattai as a &quot;free, easy-to-use, secure, and safe&quot; app that is proudly made in India&#10;\" title=\"Union Minister Dharmendra Pradhan described Arattai as a &quot;free, easy-to-use, secure, and safe&quot; app that is proudly made in India&#10;\" src=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2021\/07\/1627283897_news18_logo-1200x800.jpg?impolicy=website&amp;width=400&amp;height=225\" loading=\"eager\" fetchpriority=\"high\" class=\"jsx-c9f81425ec968c48 jsx-4278883411\"\/><\/p>\n<p>Union Minister Dharmendra Pradhan described Arattai as a &#8220;free, easy-to-use, secure, and safe&#8221; app that is proudly made in India\n<\/p>\n<\/figure>\n<p id=\"0\" class=\"story_para_0\">Union Education Minister Dharmendra Pradhan on Wednesday encouraged people to support Indian-made digital platforms by switching to Arattai, a messaging app developed by Zoho Corporation, which is seen as a homegrown alternative to Meta\u2019s WhatsApp.<\/p>\n<p id=\"1\" class=\"story_para_1\">In a post shared on social media platform X, Pradhan described Arattai as a \u201cfree, easy-to-use, secure, and safe&#8221; app that is proudly made in India.<\/p>\n<p id=\"2\" class=\"story_para_2\">Referring to Prime Minister Narendra Modi\u2019s call to adopt Swadeshi or locally made products, the minister appealed to people to use India-made apps like Arattai to stay connected with friends and family.<\/p>\n<div class=\"twtiframe\">\n<blockquote class=\"twitter-tweet\" data-theme=\"dark\" data-dnt=\"true\">\n<p dir=\"ltr\" lang=\"en\">Arattai instant messaging app developed by <a href=\"https:\/\/twitter.com\/Zoho?ref_src=twsrc%5Etfw\" rel=\"nofollow\">@Zoho<\/a> is free, easy-to-use, secure, safe and \u2018Made in India\u2019.Guided by Hon\u2019ble PM Shri <a href=\"https:\/\/twitter.com\/narendramodi?ref_src=twsrc%5Etfw\" rel=\"nofollow\">@narendramodi<\/a> ji\u2019s call to adopt Swadeshi, I appeal to everyone to switch to India-made apps for staying connected with friends and family.\u2026 <a href=\"https:\/\/t.co\/Tptgbzgivg\" rel=\"nofollow\">pic.twitter.com\/Tptgbzgivg<\/a><\/p>\n<p>\u2014 Dharmendra Pradhan (@dpradhanbjp) <a href=\"https:\/\/twitter.com\/dpradhanbjp\/status\/1970831315504357744?ref_src=twsrc%5Etfw\" rel=\"nofollow\">September 24, 2025<\/a><\/p>\n<\/blockquote>\n<\/div>\n<p id=\"3\" class=\"story_para_3\">\u201cGuided by Hon\u2019ble PM Shri @narendramodi ji\u2019s call to adopt Swadeshi, I appeal to everyone to switch to India-made apps for staying connected with friends and family,&#8221; Pradhan wrote.<\/p>\n<p id=\"4\" class=\"story_para_4\"><strong>What Is Arattai Messaging App?<\/strong><\/p>\n<p id=\"5\" class=\"story_para_5\">The name Arattai, which means \u201ccasual chat&#8221; in Tamil, reflects the app\u2019s focus on simple, everyday communication. Users can send text messages, media, and documents, make voice and video calls, create stories and channels, and more. Businesses can also use Arattai to reach wider audiences through its content-sharing features.<\/p>\n<p id=\"6\" class=\"story_para_6\">Built with privacy in mind, Arattai offers end-to-end encrypted calls to ensure secure communication. According to the developers, the app is part of Zoho\u2019s larger mission to deliver reliable and safe Indian alternatives to global tech products.<\/p>\n<p id=\"7\" class=\"story_para_7\"><strong>What Is Zoho?<\/strong><\/p>\n<p id=\"8\" class=\"story_para_8\">Zoho Corporation, the company behind Arattai, was founded in 1996 by Sridhar Vembu and Tony Thomas. Headquartered in Chennai, Zoho is known for its wide range of business applications, offering over 55 tools including email, accounting, HR, project management, CRM, and more.<\/p>\n<p id=\"9\" class=\"story_para_9\">Zoho serves more than 130 million users in over 150 countries. Its global clients include major companies such as Amazon, Netflix, Deloitte, Puma, Toyota, Sony, and L\u2019Or\u00e9al.<\/p>\n<p id=\"10\" class=\"story_para_10\">The company operates under the slogan: \u201cMade in India. Made for the world.&#8221;<\/p>\n<p id=\"11\" class=\"story_para_11\"><strong>Swadeshi Push<\/strong><\/p>\n<p id=\"12\" class=\"story_para_12\">Earlier in the day, Union IT and Railways Minister Ashwini Vaishnaw also promoted Zoho\u2019s products during a Union Cabinet briefing. He announced that the presentation was made using Zoho Show, not Microsoft PowerPoint.<\/p>\n<p id=\"13\" class=\"story_para_13\">\u201cKeeping with the spirit of swadeshi, the presentation I am about to make before you was prepared using Zoho. It was not made on Microsoft Powerpoint, but Zoho,&#8221; Vaishnaw said. He added that he has personally started using Zoho software in recent days.<\/p>\n<p id=\"14\" class=\"story_para_14\">Zoho\u2019s office suite, which includes tools like Zoho Writer, Zoho Sheets, and Zoho Show, is seen as a direct competitor to Microsoft Office 365 and Google Workspace.<\/p>\n<p id=\"15\" class=\"story_para_15\"><em>(With inputs from agencies)<\/em><\/p>\n<div class=\"jsx-95088aad1b3c53cd atawrap\">\n<div class=\"jsx-95088aad1b3c53cd atadetailwrp\">\n<div class=\"jsx-95088aad1b3c53cd ataname\"><span class=\"jsx-95088aad1b3c53cd atthumb\"><\/p>\n<figure class=\"jsx-95088aad1b3c53cd\"><img decoding=\"async\" alt=\"News Desk\" title=\"News Desk\" src=\"data:image\/jpeg;base64,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\" class=\"jsx-95088aad1b3c53cd\"\/><\/figure>\n<p><\/span><\/p>\n<div class=\"jsx-95088aad1b3c53cd attitle\"><a href=\"https:\/\/www.news18.com\/byline\/news-desk-17918.html\" class=\"jsx-95088aad1b3c53cd atamail\">News Desk<\/a><\/p>\n<p>The News Desk is a team of passionate editors and writers who break and analyse the most important events unfolding in India and abroad. From live updates to exclusive reports to in-depth explainers, the Desk d&#8230;<span class=\"jsx-95088aad1b3c53cd aurpdebtn\">Read More<\/span><\/p>\n<\/div>\n<\/div>\n<p>The News Desk is a team of passionate editors and writers who break and analyse the most important events unfolding in India and abroad. From live updates to exclusive reports to in-depth explainers, the Desk d&#8230;<!-- --> <span class=\"jsx-95088aad1b3c53cd aurpdebtn\">Read More<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"jsx-c9f81425ec968c48 jsx-4278883411 artcta\">\n<div style=\"font-family:Inter;font-size:17px;line-height:28px\"><span data-olk-copy-source=\"MessageBody\">Get latest technology updates, including phone launches, gadget reviews, AI advancements. Stay informed with breaking tech <a href=\"https:\/\/www.news18.com\/news\/\">news<\/a>, expert insights, and trends from\u00a0<a href=\"https:\/\/www.news18.com\/india\/\">India<\/a>\u00a0and around the\u00a0<a href=\"https:\/\/www.news18.com\/world\/\">world<\/a>.\u00a0 Also Download the\u00a0<a href=\"https:\/\/onelink.to\/eng-article-eop\">News18 App<\/a> to stay updated.<\/span><\/div>\n<\/div>\n<div class=\"jsx-c9f81425ec968c48 jsx-4278883411 atbtlink fp\"><span>First Published:<\/span><\/p>\n<div class=\"rs\">\n<p>September 24, 2025, 23:38 IST<\/p>\n<\/div>\n<\/div>\n<div class=\"jsx-c9f81425ec968c48 jsx-4278883411 brdcrmb\"><a href=\"https:\/\/www.news18.com\/\">News<\/a>  <a href=\"https:\/\/www.news18.com\/tech\/\">tech<\/a>  <span class=\"brdout\"> &#8216;Adopt Swadeshi&#8217;: Dharmendra Pradhan Endorses India-Made &#8216;Arattai&#8217; Messaging App<\/span><\/div>\n<div id=\"coral-wrap\" class=\"jsx-ba4d8f086a12294f \">\n<div class=\"jsx-ba4d8f086a12294f coral-cont\">\n<div class=\"jsx-ba4d8f086a12294f coltoptxt\">Disclaimer: Comments reflect users\u2019 views, not News18\u2019s. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our <a href=\"https:\/\/www.news18.com\/disclaimer\/\" class=\"jsx-ba4d8f086a12294f\">Terms of Use<\/a> and <a href=\"https:\/\/www.news18.com\/privacy_policy\/\" class=\"jsx-ba4d8f086a12294f\">Privacy Policy<\/a>.<\/div>\n<\/div>\n<\/div>\n<p><span class=\"jsx-c9f81425ec968c48 jsx-4278883411 rmbtn news18_read_more\">Read More<\/span><\/p>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.news18.com\/tech\/adopt-swadeshi-dharmendra-pradhan-endorses-india-made-arattai-messaging-app-ws-kl-9594792.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Updated:September 24, 2025, 23:38 IST Developed by Zoho Corporation, the Arattai messaging app is regarded as a homegrown alternative to Meta\u2019s WhatsApp Union Minister Dharmendra Pradhan described Arattai as a &#8220;free, easy-to-use, secure, and safe&#8221; app that is proudly made in India Union Education Minister Dharmendra Pradhan on Wednesday encouraged people to support Indian-made&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-15220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/15220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=15220"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/15220\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/15221"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=15220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=15220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=15220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}