{"id":14228,"date":"2025-09-20T14:04:00","date_gmt":"2025-09-20T14:04:00","guid":{"rendered":"https:\/\/tezgyan.com\/index.php\/2025\/09\/20\/maggi-cheaper-at-dmart-but-the-store-still-earns-big-heres-the-secret-recipe\/"},"modified":"2025-09-20T14:04:00","modified_gmt":"2025-09-20T14:04:00","slug":"maggi-cheaper-at-dmart-but-the-store-still-earns-big-heres-the-secret-recipe","status":"publish","type":"post","link":"https:\/\/tezgyan.com\/index.php\/2025\/09\/20\/maggi-cheaper-at-dmart-but-the-store-still-earns-big-heres-the-secret-recipe\/","title":{"rendered":"Maggi Cheaper At DMart, But The Store Still Earns Big: Here\u2019s The Secret Recipe"},"content":{"rendered":"


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DMart<\/span> attracts a large number of shoppers, many of whom buy Maggi while stocking up on groceries. Unlike other stores, Maggi is consistently sold at a lower price at <\/span>DMart<\/span>, even though its printed rate remains higher. This pricing strategy sets <\/span>DMart<\/span> apart from other grocery retailers.<\/span><\/p>\n

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DMart attracts thousands of shoppers who can find a wide variety of products, both small and large. When purchasing groceries, many will have noticed that Maggi is offered at a lower price at DMart compared to other stores.<\/p>\n

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A YouTube video has provided an explanation for this phenomenon. The practice of deep discounting generates significant revenue for <\/span>DMart<\/span>, enabling the store to offer Maggi to its customers at a reduced rate<\/span>.<\/p>\n

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Deep discounting involves selling a product at a very low price to boost sales volume. For example, if Raju Bhai sells 100 packets of Maggi at his shop daily for Rs. 14, he makes a profit of Rs. 5 per packet, <\/span>totalling<\/span> Rs. 500. In contrast, <\/span>DMart<\/span> sells 1,000 packets for Rs. 10 each, earning a profit of Rs. 3 per packet, which amounts to Rs. 3,000. This illustrates why <\/span>DMart’s<\/span> profits are substantial despite the lower prices, as the sales volume is significantly higher<\/span>.<\/p>\n

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Raju Bhai has wondered how <\/span>DMart<\/span> manages to obtain such inexpensive goods. The video elucidates that large stores like <\/span>DMart<\/span> purchase goods in bulk directly from factories, leveraging their brand and reputation. Initially, they obtained packets from the Maggi company at the printed price, but due to large-scale purchases, the price now falls below the printed rate. This practice further boosts <\/span>DMart’s<\/span> profits. Smaller shops like Raju Bhai’s, which buy from wholesalers at Rs. 13-14 per packet, have to sell Maggi at the printed price<\/span>.<\/p>\n

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DMart<\/span> attracts customers with affordable Maggi. Consumers perceive Maggi at Rs. 14 as a deal, prompting them to buy milk, chips, and other items from the store as well. The video highlights this low-margin, high-volume approach, which results in lower profits per packet but higher overall revenue due to increased sales<\/span>.<\/p>\n

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DMart’s<\/span> strategy also focuses on expanding its market share. Competitive prices help the store build customer trust and secure long-term profits. Additionally, <\/span>DMart’s<\/span> efficient supply chain management reduces costs, allowing the store to maintain low prices<\/span>.<\/p>\n

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DMart’s<\/span> large stores are disrupting the market through volume and bulk purchasing. Customers opt for <\/span>DMart<\/span> due to its affordable prices and convenience. The company employs this deep discounting strategy to retain customers over time<\/span>.<\/p>\n

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Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

DMart attracts a large number of shoppers, many of whom buy Maggi while stocking up on groceries. Unlike other stores, Maggi is consistently sold at a lower price at DMart, even though its printed rate remains higher. This pricing strategy sets DMart apart from other grocery retailers. DMart attracts thousands of shoppers who can find…<\/p>\n","protected":false},"author":1,"featured_media":14229,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-14228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/14228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/comments?post=14228"}],"version-history":[{"count":0,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/posts\/14228\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media\/14229"}],"wp:attachment":[{"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/media?parent=14228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/categories?post=14228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tezgyan.com\/index.php\/wp-json\/wp\/v2\/tags?post=14228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}